As a veteran of the magazine industry, I enjoy looking at premier issues of new titles. The other day, at my favorite kitchen store, I came across Meatpaper, an arty magazine put out by two recovered vegetarians. The photographs are striking (The one above is from an article called “They’ve Got Chops” about three women who run an artisanal butcher shop in San Francisco.) Meatpaper aims to capture what its founders call Fleischgeist, “the growing cultural trend of meat consciousness, a new curiosity about not just what’s inside that hotdog, but how it got there, and what it means to be eating it.”
I thought the magazine might inspire my fleish-adverse eight-year-old to give meat another chance, but he didn’t find the machete-wielding gals as beguiling as I did.